Key features of a CRM system dedicated to manufacturing companies

Probably no company with a developed organization can imagine functioning without a decent CRM solution. Manufacturers of customer relationship management solutions are looking for new ways to win over new customers. For this purpose, modern industry CRM systems have been created. In this article we will describe the most important functions of the industry CRM system dedicated to manufacturing companies using the example of Creatio.

Creatio CRM — CRM software for manufacturing companies

The Creatio CRM system has a set of tools to manage sales in manufacturing companies through any channels: direct, e-commerce or field sales. The main functions of this tool also include: product catalog management, and order management. Thanks to a system configured for specific needs, companies in the manufacturing industry can benefit from the automation of the most important business processes based on modern tools for sales, customer service, marketing, and document flow.

Industry functionalities in the CRM system for production

Choosing a CRM system for manufacturing companies should be based on real benefits. It is necessary to choose a solution that provides industry functionalities and is oriented to production processes. By choosing bpm'online as a CRM we have access to:

• Distribution Management — Functionalities allowing to manage customer acquisition and sales processes through: customer data management, needs analysis, sales opportunity management, support of multiple sales channels, orders and invoices, field sales, sales forecasting.
• Product Management — Regardless of the amount and complexity of product information, everything can be stored in a CRM system. The system provides: a unified product catalog with details, photos and parameters. The ability to easily create sets and complex products taking into account profits, promotional prices and discounts.
• Handling quotes and estimates— Easily generate personalized quotes and quotes with powerful tools to create them. Use regular and promotional price lists. Convert quotes to orders and invoices. View and analyze your bidding history.
• Customer service processes — Deliver even more efficient and effective customer service activities across all sales channels. Automate the work of the Contact Center, record and handle requests from different channels in a single database. Assign people responsible for customer service activities and analyze their effectiveness. Monitor application statuses and turnaround times.
• Simplify document flow Eliminate unnecessary administration from your company and replace it with a single, integrated database focused on a process approach to the execution of business tasks. All data and documents are stored and processed using a computer.

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